RV Specialty Care
A WordPress website and branding project shaped to improve clarity, trust, and the overall digital presentation of the business.
- WordPress design
- Branding
- Website structure
2022Freelance Designer
Project overview
A WordPress website and brand presentation for RV Specialty Care, a specialist in RV and motorhome glass repair and replacement.
Case study
The brief
RV Specialty Care repairs and installs glass for motorhomes, campers and other recreational vehicles. Customers usually find the business when something is already broken, so the website had to build trust quickly and make requesting a quote effortless.
What I designed
I designed the site in WordPress with a deep navy and bright orange palette that feels dependable and stands out for calls to action.
- Homepage: a hero with mountain-road RV imagery, a clear statement of what the business does, and a trust badge.
- Get a Quote: a short quote form with fields for the vehicle's make, model and year and a description of the damage.
- Gallery: before-and-after style project photos showing completed work.
- Testimonials: customer reviews to reassure first-time visitors.
- Contact: a map, opening details and quick links, plus mobile layouts for every page.
Key decisions
The quote request is the most important action, so it appears in the main navigation and at the end of key sections. The quote form asks only for the details needed to price a repair, keeping it quick to complete on a phone. A dedicated note about military and public service discounts gives an extra reason to get in touch.
Result
A clear, trustworthy website built around one goal: turning visitors into quote requests. See my web design service for similar projects.
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